This Free 2 Day workshop will teach you how to build a website on the Squarespace platform, many of the concept will also apply to WordPress, Wix, Weebly and other content management platforms.
The course will be taught over 2 days for two hours each day and is free of charge.
Students will be taught how to build a website and specifically how a site can be optimized applying the digital marketing best practices.
The entire class will watch as the instructor builds a website and applies the digital marketing optimization methods.
The course will be 60 minutes of lecture with 60 minutes of Q&A.
Who is this course for?
A business owner interested in learning about marketing their business online and may not have a website yet. It is also for a business owner already operating a website and looking to expand their market to an audience who is searching for their goods or services online.
Student will have a basic understanding of building a website using Squarespace and how to apply digital marketing concepts to a website.
Student will be able to identify areas on their own website of where they can optimize it for themselves or use the same Squarespace platform to build a new website for their business.
Students will also be ready to launch a digital marketing campaign for their business on their own or possess the knowledge to conduct a search for a consultant or full-time employee to manage their digital assets.
This course is Free and open to all business owners or prospective business owners in East Harlem.